The Great Drive
Disclaimer: This is a group project; the following includes credits where due. Work completed by me, Koi Torres-Hernandez, will include my name.
Note: All graphics were done by Kymora-Lynn Chatelain, Prophet Williams, and Adela Vaca Calderon
THE GREAT DRIVE is an immersive museum experience exploring humanity’s obsession with movement and freedom. Discover stories of innovation, culture, and connection in a space designed for exploration and inspiration.
This portfolio piece will only include work from section 3, 4, and 5. for the full presentation please visit: https://www.behance.net/gallery/248773639/THE-GREAT-DRIVE-MUSEUM-SEE-PROJECT
3. The Golden Age (1930s’-40s’)
Mood Board
*Curated and edited by the entire team
Floor Plan
*Modified and created by the entire team
Final Render
Room themed and lit by Koi Torres-Hernandez
Close ups
This area featured the creation of the Ford V8 engine in the 30s’, and how it drove competition right after the Great Depression.
*Layout decided by the entire team, modeled and lit by Koi Torres-Hernandez.
*Model cars and engine are from an asset warehouse
Showcasing the development of car interiors, from necessity to luxury
*Set up and lit by Koi Torres-Hernandez
“Crash Test Photo-Op”: A photo opportunity related to the development of crash testing.
*Ideated, developed, lit, and set up by Koi Torres-Hernandez.
“Test Drive”: An opportunity for guests to try driving a manual transmission versus an automatic transmission vehicle, showcasing the invention of the Hydramatic in the 1940s’.
*Ideated, set up, lit, and themed by Koi Torres-Hernandez. TV sets modeled by Ryan Garcia.
“The Big Three” highlights growing competition between Ford, General Motors, and Chrysler in the 1940s’. Guests are invited to vote on their favorite after learning about each of them; the vehicle with the most votes that day is raised higher than the rest.
*Ideated by the entire team. Modeled, themed, and lit by Ryan Garcia.
4. The Performance Age (1970s’-90s’)
Mood Board
Floor Plan
*Developed by the entire team
Final Renders
Step into the high-energy auto shows of the ’70s, ’80s, and ’90s, where dealers proudly unveil the newest features and boldest innovations. It’s an era where precision engineering, cutting-edge technology, and standout design all compete for the spotlight.
*Room conceptualized by the entire team. Lit and finished by Ryan Garcia.
Assigned Section close ups
The following renders were either modeled, conceptualized, or themed by Koi Torres-Hernandez
“Decades Turn Table”: The centerpiece of the room, the turntable slowly rotates while information about each decade is projected with a corresponding car. The slow rotation promotes guest flow throughout the room.
*Conceptualized by Koi Torres-Hernandez, modeled by Ryan Garcia
“Late Night Drive” is a photo opportunity featuring the rise in Japanese dashboard designs.
*Conceptualized, modeled, and themed by Koi Torres-Hernandez
“Where’s The Key?” introduces guests to the PLIP system created by Renault. Guests can guess which key remotely opens one of two model Renault vehicles, of course, after going through so many that don’t!
*Conceptualized and modeled by Koi Torres-Hernandez.
“Talk About a Soft Landing” features the creation of commercial airbags.
*Conceptualized and modeled by Koi Torres-Hernandez
5. The Next Age
Mood Board
Final Render
Step into the future, where sleek design and smart technology redefine movement. Discover AI driving, self-driving systems, and cleaner electric and hybrid vehicles.
*Room conceptualized by the entire team. Modeled, lit, and themed by Koi Torres-Hernandez
Close Ups
The following renders were either conceptualized, modeled, or lit by Koi Torres-Hernandez.
“The Electric Future” is a photo opportunity that teaches guests about different types of electric vehicles.
“Self Driving Cars” is an interactive experience that invites guests to add conditions that affects a self driving car’s actions (pedestrians, traffic laws, etc.).
The backside of “Self Driving Cars”.
“Build Your Own Car” is an interactive experience that invites guest to create and test drive their own futuristic vehicle.
“The Future of Automotive Design” is a photo opportunity highlighting Mercedes-Benz’s contribution to the cars of the future.
The “Freeway” introduces guests to piezoelectric sidewalk energy, their very own steps power the room they’re in. Soon, roads will produce piezoelectric energy from cars that can power a whole city!
“Augmented Reality” is a interactive experience that allows guests to feel like they’re driving in the future in cars with augmented reality dashboards.
Team Credits
Entertainment Design Team: Ryan Garcia, Sariah Rojas, and me, Koi Torres-Hernandez
Graphic Design Team: Adela Vaca Calderon, Kymora-Lynn Chatelain, and Prophet Williams.